Disrupting an American Sports Car Icon

Even if you don’t know Tadge Juechter’s name, there’s still a good chance that you’ve drooled over one of the many projects he oversaw during his long stint at Chevrolet. The Corvette programs he worked on during his 46 years in the auto industry developed into the stuff of posters-in-childhood-bedrooms dreams.

Juechter’s passion for performance started early. "I have always been interested in high-performance machinery, especially sports cars, from a young age. My father drove Porsches and that helped fuel my passion. Arriving at General Motors in 1977, I had no idea how to get to work on Corvettes. I was in manufacturing in the Lordstown, Ohio, assembly plant. It took a long succession of jobs within the company to get to Corvette in 1993. It was there I found my mission in life," he told Newsweek.